Nintendo knocks Sony off its TV ad impressions perch
February 20, 2021
Thanks in part to an ad that aired during the Super Bowl Kickoff Show on CBS, Nintendo led gaming industry TV ad impressions during a recent 30-day period. Overall, 13 brands aired 36 spots over 3,000 times, generating 387.3 million TV ad impressions, 79.3% of which came from Nintendo. Notably, PlayStation, which has long dominated TV ad impressions for the industry, dropped to third place below…