MobileNews

Samsung announces Galaxy S22 will soon be available in a new shade of ‘Bora Purple’

Samsung is launching a new “Bora Purple” option for the Galaxy S22, arriving at carriers and retailers next month.

Those who have brushed up on their Korean will be quick to tell you that “bora” (보라) is the Korean word for “purple.” So in essence, Samsung’s new device color “Bora Purple” is “Purple Purple.”

The BTS Army is especially aware of this, given the band’s catchphrase “borahae,” which translates to “I purple you.” Samsung is keenly aware of the word’s connection to BTS, making references to a “K-pop star” and “global pop sensation” in its press release today of the new colorway.

Linguistics aside, Samsung’s new Bora Purple shade marks the eighth color option for the Galaxy S22. Some of the previously available options included Phantom White, Phantom Black, Graphite, Green, Sky Blue, and Cream. The Galaxy S22 series has even already had a purple shade before in Violet, though this was exclusive to Samsung’s official store.

The Galaxy S22 in Bora Purple is set to become available for purchase on August 10, the same day as the next Galaxy Unpacked event. You’ll be able to pick it up , or from your preferred carrier, including , , , and more.

Undoubtedly, the timing of the new shade for Galaxy S22 should act as a strong hint that some of the new devices expected at Galaxy Unpacked will also launch in Bora Purple. Some recent leaks have already shown us Bora Purple on other upcoming devices including the Galaxy Buds 2 Pro and Galaxy Z Flip 4.

More on Samsung:



Author: Kyle Bradshaw
Source: 9TO5Google

Related posts
MobileNews

Motorola MA1 wireless Android Auto dongle gets slight price increase

MobileNews

Here’s where to watch Samsung’s Galaxy Unpacked 2022 launch event for Galaxy Z Fold 4, Flip 4, more

MobileNews

Galaxy Z Fold 4 goes official with wider displays, 50MP camera, same $1,799 price

MobileNews

Galaxy Z Flip 4 goes official with bigger battery, updated camera, same $999 price

Sign up for our Newsletter and
stay informed!

Share Your Thoughts!

This site uses Akismet to reduce spam. Learn how your comment data is processed.