Publishers join Facebook in fearing advertising slowdown caused by iOS 14 privacy changes
August 28, 2020
Following Facebook’s multiple warnings including a recent public post about concerns over lost ad revenue due to the iOS 14 privacy changes, other digital publishers have shared similar fears. Like Facebook anticipating up to a 50% drop in revenue, one publisher estimates ad rates on iOS could fall as much as 40%.
Reported by the Wall Street Journal, a number of publishers are feeling the same…