I haven’t lusted for a fixed prime camera because it’s so easy for me to mount a short prime lens on my ILC. But I am intrigued by the idea of walking around with a short prime on my camera, even though it is limiting compared to walking around with a zoom. We can zoom our prime shots by cropping. Most full-screen images published online are 1200 to 1500 pixels wide. My Sony a6400 sensor is…

As part of its launch for the GFX100S medium format camera, Fujifilm has published a commercial that pokes fun at the idea of “leaked” tech products. While it stops short of referencing rumor sites, it does play with an idea that has actually happened. In what seems like a clear reference to a case where an Apple engineer left a prototype iPhone in public in 2010. In the commercial, a…