If you’re wondering what new products have proven to be most popular throughout 2021, Lensrentals has you covered. As it’s done in the past, Lensrentals has published a list revealing what products released in 2021 were the most rented by photographers and cinematographers around the world. As was expected, last year’s list proved to be ‘a bit of an anomaly,’ mostly due to the…

Red Bull Illume has announced the winning photographs from its 15th annual Action Sports Photography competition. Over the years, the Red Bull Illume competition says it has solidified itself as one of the largest photo competitions in the world and has produced some of the best action and sports photographs showcasing the most creative and captivating images on the planet. Winners are…

Lensrentals has published its end-of-the-year data that reveals the most popular equipment that has been rented in 2021. Perhaps unsurprisingly, the Sony Alpha 1 was the most popular stills camera, with Nikon’s Z7 II in second place. Lensrentals says that it believes its data is a great tool to measure industry metrics to determine where both the photo and video markets are trending.

If you are looking to propose to a photographer, take a look at this sleek new ring box that is designed to reveal a ring as you open what looks like the aperture of a camera lens. The ring box was designed by Matt Zabloski, the founder of Kelo Designs, who received attention in the world of photography a few years ago by turning an actual camera lens into a ring box with a similar…