OnePlus has announced that it will be launching its OnePlus TV next month in September. The company also announced that the TV will first be announced in India.
The announcement was made by founder and CEO Pete Lau on the company’s forum. Lau largely talked about the challenges involved in making a television as well as what we can expect from it once it releases.
Lau explained that the reason the OnePlus TV will be releasing first in India is because the company has great relations with the content providers in the country. For OnePlus and for televisions in general, content is the most important aspect and they wanted to focus on getting it right, which is why they wanted to start off with a single country before moving on to other markets.
As for other markets, Lau mentioned that they will be bringing the OnePlus TV to North America, Europe and China at a later unspecified date when they have strong content partners in those regions.
As for the television(s) itself, Lau said we can expect it to have great image and sound quality, a great design that will sit well in your living room and offer class-leading smart TV experience that will set the benchmark for future smart televisions. The television(s) will be a high-end product but will have attractive pricing as we have come to expect from the brand.
Further details will be released at a later date.