Delayed iPhone 12 launch worked out in Apple’s favor – Counterpoint
February 26, 2021
Market intelligence company Counterpoint Research suggests that the delayed iPhone 12 launch last year may well have worked out in Apple’s favor.
The firm says there were two benefits in the delay…
Apple sales fell
Counterpoint’s headline is that European smartphone sales in 2020 were down 14% on the previous year, and that Apple wasn’t immune, with sales falling 4% from 2019…