Yet another luxury automaker is looking to cash in on China’s EV tech boom. As legacy OEMs struggle to keep pace, more are turning to Chinese-made tech to help turn things around.
Luxury automakers are adopting China’s EV smart tech
It’s no secret by now that China is dominating the electric vehicle market, not only with lower prices, but often with more advanced tech.
According to Rho…
Will EVs be Ford’s ‘revival’? The automaker’s CEO, Chairman, and VP of sustainability believe so
September 5, 2022
Ford has ambitious plans for the electric vehicle market. Or, as Ford’s vice president of sustainability, Bob Holycross, explains, EVs will revive the near 120-year-old automaker.
The American automaker is in the midst of a complete brand overhaul, and its strategy to…