AI & RoboticsNews

Oral-B’s absurd $200 AI toothbrush is finally available

Oral-B showed off its flashy new AI-powered iO toothbrush at CES 2020. It threw around phrases like “linear magnetic drive” and “oscillating, rotating movements,” but the company didn’t reveal the price. Now, the brush is finally available, and it starts at a whopping $200.

Oral-B insists that the iO is worth the investment. The company spent six years on R&D and got input from over 1,800 users. In clinical studies, the Oral-B iO led to 100 percent healthier gums in just one week and six times more plaque removal along the gumline, compared to a regular old manual toothbrush.

The iO comes with real-time “tracking and coaching,” available through the companion app and the built-in display, which is also used to activate up to seven different brush modes. Supposedly, iO’s “bimodal smart pressure sensor” can adjust the pressure and speed of the brush head to protect gums and enamel. iO is available in black, rose quartz, violet and white.

AI toothbrushes have been around for years, so Oral-B does have some competition. Just a few days ago, Colgate introduced an AI-powered toothbrush that starts at just $50, though Colgate does have higher-end models. Even Quip has a smart electric toothbrush with a companion app, and then there are devices like the Y-Brush, which promises a clean mouth in just 10 seconds.


Author: Christine Fisher, @cfisherwrites
August 20, 2020

Source: Engadget

Related posts
AI & RoboticsNews

OpenAI makes ChatGPT’s image generation available as API

AI & RoboticsNews

Former DeepSeeker and collaborators release new method for training reliable AI agents: RAGEN

AI & RoboticsNews

Google adds more AI tools to its Workspace productivity apps

Cleantech & EV'sNews

Chevy Blazer SS EV first drive, over 600hp and 300 miles of range!

Sign up for our Newsletter and
stay informed!