MobileNews

LG looking to outsource its budget phones to cut costs

According to a statement released by LG on Monday, the Korean tech giant plans to further outsource its low to midrange smartphones. The move is done in a bid to further cut costs after its disappointing earnings reports which saw the mobile division operating at a loss for 22nd straight quarter.

LG looking to outsource its budget phones to cut costs

LG plans to contract original design manufacturers (ODMs) to produce its budget phones and has already cut numerous projects for its self-developed entry-level phones choosing instead to invest more into its premium devices instead.

Competition from Chinese smartphone brands has forced LG to take this new measure which it hopes will pay off by reducing the R&D costs associated with developing its budget phones alone.


Author: Michail
Source: GSMArena

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