'Pricing Has Not Kept Pace With Inflation' — Take-Two Boss Insists Rockstar Got GTA 6 Standard and Ultimate Edition Price Points Right
August 10, 2026
The standard edition of GTA 6 costs $80, which represents a $10 increase on the established price of a triple-A console game. That hike raised more than a few eyebrows when Rockstar launched GTA 6 preorders in June. So, what’s the thinking behind it?
The Standard Edition of GTA 6 includes the base single-player experience, but the Ultimate Edition includes exclusive content, such as a mission…