Analyst firm MBLM shared its 2020 brand intimacy study this past spring with Apple taking first place in the tech industry. However, Amazon and Disney (considered retail brands) beat Apple in the overall rankings. Now MBLM has done another brand intimacy study in the US through the lens of the pandemic, and Apple has come out on top as an overwhelming majority of US teens have been found to be…
Perhaps the biggest Achilles heel of the OnePlus 8 released earlier this year was a camera that was inferior to the OnePlus 8 Pro. It wasn’t bad per se, but there was a lot of room for improvement. Now, OnePlus has shared the first camera sample from the OnePlus 8T…
Japan Industrial Partners’ (JIP) acquisition of Olympus’ imaging division may not have included the Olympus name according to a new report. Additionally, JIP appears to be aiming its direction in micro four thirds to the “high end.”
Inside Imaging is reporting that…
US Army Putting AR Camera Goggles on War Dogs
October 7, 2020
Augmented reality camera glasses haven’t broken into the mainstream yet, they’re already making their way to dogs. The US Army is showing off new AR camera goggles that are designed to be worn by military dogs in the field.
“Military working dogs often scout areas for explosives devices and hazardous materials and assist in rescue operations, but giving dogs the necessary commands to perform…
German engineer Johannes Heberlein has created a handy little photo accessory that should appeal to a lot of first time film photographers. It’s called the Lime One, and it’s a compact and intuitive light meter that you attach to your camera’s hot shoe.
If this sounds…
A Teardown of the Sigma fp Mirrorless Camera
October 7, 2020
Since making is debut in July of 2019, the Sigma fp has gained notoriety as a very capable camera despite its mixed reviews. The decidedly lowercase ‘fp’ is Sigma’s first full-frame sensor.
The fp was released the same year that all other major camera manufacturers…
One of Andy Warhol’s personal Polaroid SX-70 Land Cameras, a camera the artist used extensively at the height of his career in the 1970s, was just auctioned off by Heritage Auctions for a whopping $13,750 earlier this week.
Finding a working, used Polaroid SX-70 isn’t too hard these days. You can pick one up on eBay for between $100 and $200 depending on the auction. But finding a Polaroid…
Cryptic Studios interview: Surviving Atari, working with Wizards, and a changing business model
October 7, 2020
Cryptic Studios is entering its third decade in the massively multiplayer online game market, where it started (like everyone else) in paid subscriptions before moving on to the free-to-play model.
In that time, CEO Stephen D’Angelo has seen the company grow from working…
Some of the best Nintendo Switch games are discounted today
October 7, 2020
If you just got a Nintendo Switch, or are still looking for ways to get your own, you should check out some of the deals happening on a few of the best games available for the system. Best Buy and Amazon are offering them, and this time, games that rarely see a price drop…
The 2021 Volvo XC40 Recharge and the 2021 Polestar 2, two new electric vehicles from the Volvo-Geely company, got their official EPA ratings today — both hitting over 200 miles of range.
Both vehicles already had WLTP ranges, but the European standard is known not to be representative of the actual range an EV gets on a North American road.
The EPA’s driving cycle is generally much more…