AI & RoboticsNews

Elevating customer experience: The rise of generative AI and conversational data analytics

June 15, 2023
This article is part of a VB special issue. Read the full series here: Building the foundation for customer data quality. The rapid advancement of artificial intelligence (AI) and machine learning (ML) technologies is pushing the boundaries of what can be achieved in marketing, customer experience and personalization. One important development is the ongoing evolution of generative AI (gen AI)…
Read more
AI & RoboticsNews

Mailchimp leverages AI to transform into an omnichannel marketing powerhouse

June 15, 2023
Mailchimp, the popular email marketing platform, has announced its plans to harness the power of artificial intelligence to expand its offerings and become a comprehensive marketing automation solution for small and medium-sized businesses. The company announced on Thursday the release of over 150 new and updated features to its platform that aim to help marketers save time, accelerate e-commerce…
Read more
AI & RoboticsNews

New study: Threat actors harness generative AI to amplify and refine email attacks

June 14, 2023
A study conducted by email security platform Abnormal Security has revealed the growing use of generative AI, including ChatGPT, by cybercriminals to develop extremely authentic and persuasive email attacks. The company recently performed a comprehensive analysis to assess the probability of generative AI-based novel email attacks intercepted by their platform. This investigation found that threat…
Read more
AI & RoboticsNews

This week in data: Don’t be an AI tourist

June 14, 2023
“Don’t be an AI tourist” is excellent advice from a post on The World Economic Forum. The post includes a fascinating survey: The AI Readiness Report which demonstrates that 81% of companies are now working with generative AI and how the focus on models is changing. Watch the video below for more details on the report and how it matters for your business, an insightful conversation with a…
Read more